For global organizations, optimizing talent, technology and innovation are integral to growth
We couldn’t be more excited about the World Business Forum! The keynote speakers, representing a diverse cross-section of business executives and thought leaders, are presenting on topics such as creativity, innovation, economic policy and talent management—all vital to organizational success in this “flat” business world.
GlobalEnglish has had the opportunity to work with companies of all sizes and from all sectors to help them make the most of global opportunities. We’ve been able to observe firsthand the challenges, opportunities and overarching trends facing companies worldwide. As we’re at the World Business Forum, here’s what we see as the top three trends shaping global business:
#1: Increasing productivity through global talent
More and more companies are expanding their global footprint and moving into emerging markets—and not for the reasons you may expect. It’s no longer a matter of reducing costs; it’s about finding the best talent for open positions and enhancing productivity across the globe.
When companies expand their global operations, they learn that while many candidates appear to be qualified, they aren’t able to effectively communicate in Business English, prohibiting them from truly excelling in their positions.
Our research has shown that the majority of the global workforce (70%) admits that they need to improve their Business English skills to better perform their job functions.
A workforce that can’t effectively communicate is unable to meet performance goals. Developing the right talent to support operational success means taking strides toward achieving Enterprise Fluency. Is your company making this effort?
#2: Continuing the move toward Enterprise 2.0
We’ve become a digitally collaborative society. Enterprise 2.0 means that global businesses will be expected to integrate collaborative technologies into their daily routines. By relying on email, teleconferencing, videoconferencing, and instant messaging, companies are essentially doing away with the borders that once separated regions.
In 2010, companies around the globe spent more than US $275 billion to ensure that employees could easily communicate These opportunities to work together can lead to better customer service, a more streamlined workflow, and more cohesive teamwork. A Business English-proficient workforce will get the most value from these tools.
#3: Expect to Innovate
With access to top talent and best-in-class collaborative technologies, businesses are expected to bring novel solutions to everyday problems. But how can your workforce focus on high-level thinking if they’re unable to adequately communicate with one another in the language of business?
Collaborative technologies and Business English proficiency are important for fostering innovation. These interconnected trends are providing immense opportunities for companies the world over. But they’re also setting the bar for operational excellence at an all-time high.
We’re looking forward to seeing how these trends will be featured throughout the World Business Forum. The GlobalEnglish team is in attendance to bring attention to the need for Enterprise Fluency.
What other trends are driving global business development? We would be happy to hear your thoughts in the comments below!