You may have the best learning and productivity software in the world, but it won’t be effective if your employees don’t use it. At GlobalEnglish, we have spent years developing products to improve the Business English proficiency that global companies need to thrive in a global marketplace. Many of our clients, top Fortune 500 companies, have seen remarkable outcomes as their employees improve their English, get on-the-job performance support and collaborate more efficiently. At the same time, global professionals are busier every day, and our subscribers tell us that finding the time and motivation to keep using GlobalEnglish is one of their biggest challenges—even when they know they need it!
To overcome this challenge, we have taken insights from modern learning science and behavioral psychology and built them into the core design of our products, through a new approach called RPM: Rewards, Progress and Measurement.
The first part of the approach is rewards, in the form of points and badges that will be familiar and intuitive to today’s digitally savvy workers. Although this is a well-known gamification technique, GlobalEnglish differs from casual games because we emphasize learning and productivity, not mere activity. And unlike some language learning programs, which make you work for months before you get any sense of achievement, GlobalEnglish allows individuals to earn points after a single session and feel successful right away. We also offer more significant rewards in the form of badges, which take longer to obtain but are more meaningful. This consistent, progressive system of feedback keeps engagement high over time. As a result, you see sustained, long-term gains in Business English at your organization.
In addition to feeling successful every time they log in, GlobalEnglish subscribers also gain greater understanding of their progress through the RPM approach. Instead of moving slowly through a traditional general English curriculum, subscribers study and earn badges for specific, competency-based Business and Language Skill units. With units on highly relevant topics such as “Starting a meeting,” “Making hotel reservations” and “Asking for advice,” the GlobalEnglish curriculum gives your employees control over and transparency into what they learn, and makes it easy for managers and administrators to see the value of time spent with GlobalEnglish.
We’ve all heard the catch-phrase “Big Data” of late. With RPM, Big Data becomes Meaningful Data. Measurement is the aspect of RPM that brings everything together. Whether you’re trying to lose weight, stick to a budget, or increase English proficiency, setting goals and keeping track of activity and milestones are the keys to success. Through their progress report and badge showroom, individuals can see how they are doing not only against their own goals, but also against GlobalEnglish recommendations and industry standards. Managers and administrators also have access to in-depth quantitative information about their accounts through a brand new Report Center with beautiful interactive, graphs and downloadable Excel reports. With these state-of-the art tools, you can provide the guidance and accountability that’s at the heart of any successful employee development program.
At GlobalEnglish, we are excited to bring you the RPM approach, which demonstrates our commitment to not only making the best learning and productivity software, but to making our products easy to use, motivating, and ultimately, the most effective solution for your needs. Learn more about RPM on our website.
Lindsay Oishi, Product Owner, Efficacy and Progress and Jonathan Miranda, Product Owner, Rewards and Personalization, have been working diligently to bring RPM to life at GlobalEnglish.